Ursula Gross is an independent consultant, helping organizations optimize communication channels and analyze data for more effective messaging and marketing. As Online Systems Consultant at AGB Search she guides the firm's email communications and candidate database, along with other online systems. Prior to being a consultant, she was the director of web communications at AGB, where she led all digital communications for the national association, including its website, email marketing, and social media. Before working with AGB, Ursula also worked in the communications offices of the Business-Higher Education Forum and the Association of American Colleges and Universities. Ursula has her master’s degree in English literature from Georgetown University and her bachelor’s degree from Franklin and Marshall College.